Managing Customer Experience In A Recession

On 21st November 2020, the Nigerian economy officially plunged into a recession as the country’s GDP in real terms declined by -3.62% YoY in Q3 2020, the second contraction in 2020 (source: nairametric.com). According to a report released by the National Bureau of Statistics (NBS) on 21st November 2020, the performance of the economy in […]
CX Transformation: An African Perspective

There is an African approach to driving customer experience (CX) transformation. If you understand and accept that in Africa overall business performance comes before overall customer satisfaction, your job is half done if you want to drive CX transformation. The question now is how do you get the business to be customer-focused? Are global CX […]